Weekend Favs February 10

Weekend Favs February 10 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an […]

How To Produce Better Content With Collaborative AI written by John Jantsch read more at Duct Tape Marketing

The Duct Tape Marketing Podcast with John Jantsch

In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary AI tool reshaping the landscape of content marketing today, Lately AI. With over two decades of experience in media and marketing, Kate brings a unique perspective to the table and shares invaluable insights on the evolution of content marketing and the intersection of aesthetic versus functional answers.

Embark on a transformative journey as we discuss the evolution of content marketing and the role of AI in shaping its future. Discover how Kate’s background in radio and storytelling paved the way for her innovative approach to crafting personalized social media messaging.

Key Takeaways

In this episode, you’ll gain actionable strategies for cutting through the content clutter, leveraging AI to boost engagement, and understanding the symbiotic relationship between humans and machines in content creation.

Learn how to harness the power of collaborative AI to enhance your marketing efforts, navigate the challenges of data privacy, and stay ahead of the curve in an ever-changing digital landscape. Kate’s expertise provides a roadmap for marketers to adapt, evolve, and thrive in the dynamic world of content marketing.

Stay tuned as we uncover the secrets to crafting compelling content, driving meaningful engagement, and achieving sustainable growth in today’s competitive marketplace.

Questions I ask Kate Bradley Chernis:

[00:57] Exactly how did you go from DJ to business founder?

[06:06] What’s your take on, how AI is changing the whole landscape of content marketing?

[11:53] As a social selling platform that uses AI what is Lately’s key differentiator from other brands?

[15:39] How much does the market currently understand the difference between public data vs privacy?

[18:59] How do you best